Sunday, March 10, 2013

The Best Exotic Marigold Hotel: Misleading Ads

I simply love this movie. It was certainly one of 2012 best films. This scene is wonderful to talk about advertising and misleading ads.

False advertising, misleading advertising or deceptive advertising is the use of false or misleading statements in advertising. As advertising has the potential to persuade people into commercial transactions that they might otherwise avoid, many governments around the world use regulations to control false, deceptive or misleading advertising. "Truth" refers to essentially the same concept, that customers have the right to know what they are buying, and that all necessary information should be on the label.
False advertising, in the most blatant of contexts, is illegal in most countries. However, advertisers still find ways to deceive consumers in ways that are legal, or technically illegal but unenforceable.

 I. Discuss the questions:

 1. Have you ever purchased anything that did not correspond to what had been advertised or promised? Share this experience.

2. What do you do when you feel deceived by a product or store?

3. What do you do to be compensated for the damage?

4. How can certain companies mislead the consumer to buy their products?

5. What do your country laws say about misleading ads?

6. Misleading advertising occurs when a claim about a product or service is materially false or misleading, in an attempt to persuade the consumer to buy it. What should the consequences be to a company/product whose ads are misleading?

 II. Watch the segment form the movie The Best Exotic Marigold Hotel and discuss the questions:


 1. What is being promised and what is being offered?

2. How misleading is the ad?

3. What would you do if you were one of those tourists?

4. What sort of punishment, if any, should the hotel owner receive? Explain your answer.

5. Would you like to go the Marigold Hotel? Why (not)?

6. Have you ever experienced anything similar when you traveled? Talk about it.



  1. Hi there, wonderful blog and an amazing idea! Just wanted to let you know that when I click on download link for this specific movie segment, it only opens an online player and it doesn't let me download the file...

  2. It has been fixed. Thanks for warning me.